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Bhaskar Badugu

Bhaskar Badugu

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    Original price ₹3,810.00 - Original price ₹3,810.00
    Original price ₹3,810.00
    ₹3,810.00
    ₹3,810.00 - ₹3,810.00
    Current price ₹3,810.00

    Twilight Enigma, Pochampally Telia Rumal Saree in Black and Violet

    Bhaskar Badugu

    This enchanting handwoven single ikat saree has a black body interlaced with a beautiful scroll pattern in white entwined between two violet rows l...

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    Original price ₹3,810.00 - Original price ₹3,810.00
    Original price ₹3,810.00
    ₹3,810.00
    ₹3,810.00 - ₹3,810.00
    Current price ₹3,810.00
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  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Royal Lineage, Green and Yellow Pochampally Single Ikat Saree

    Bhaskar Badugu

    The opulence of this handwoven single ikat saree with a bottle green body is enhanced by the interlaced composite paisley and scroll pattern in yel...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Soaring Joy, Pochampally Single Ikat Saree in Yellow and Black

    Bhaskar Badugu

    The vibrancy of this hand-woven single ikat saree stems from its beautiful ensemble of varied design elements. The vivid yellow body donning solid ...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Perennial Elegance, Pochampally Single Ikat Saree in White and Indigo Blue

    Bhaskar Badugu

    The exquisite composite diamond pattern work in blue entwined in the white body of this hand-woven single ikat saree makes it an absolute stunner. ...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Chevron Grace, Grey Pochampally Single Ikat Saree

    Bhaskar Badugu

    This single ikat saree dons a refreshing design with an elegant grey body interlaced with beautiful chevron pattern work in the lower part and diam...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Royal Procession, Pochampally Ikat Cotton Saree in Black

    Bhaskar Badugu

    This intricately hand-woven single ikat saree is interlaced with pattern work inspired by a classic patola ikat design depicting beautiful flora, f...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹6,740.00 - Original price ₹6,740.00
    Original price ₹6,740.00
    ₹6,740.00
    ₹6,740.00 - ₹6,740.00
    Current price ₹6,740.00

    Ravishing Red with Blue, Pochampally Telia Rumal Saree

    Bhaskar Badugu

    This exquisite saree is hand-woven using one of the most coveted double-ikat techniques; ‘Telia Rumal’, sans the oil, as it is no longer required w...

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    Original price ₹6,740.00 - Original price ₹6,740.00
    Original price ₹6,740.00
    ₹6,740.00
    ₹6,740.00 - ₹6,740.00
    Current price ₹6,740.00
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  • Original price ₹5,275.00 - Original price ₹5,275.00
    Original price ₹5,275.00
    ₹5,275.00
    ₹5,275.00 - ₹5,275.00
    Current price ₹5,275.00

    Artisanal Extravagance, Pochampally Double Ikat Saree in Black and Mustard

    Bhaskar Badugu

    This magnificent saree has been hand-woven using the arduous double ikat technique. The saree’s grace stems from the beautiful black body interlace...

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    Original price ₹5,275.00 - Original price ₹5,275.00
    Original price ₹5,275.00
    ₹5,275.00
    ₹5,275.00 - ₹5,275.00
    Current price ₹5,275.00
  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Soothing Embrace, Pochampally Single Ikat Saree in Red and Indigo Blue

    Bhaskar Badugu

    This mesmerising handwoven single ikat saree has a vivid red body interlaced with a beautifully amalgamated paisley and scroll pattern in yellow an...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Plush in Red and Green, Pochampally Single Ikat Saree

    Bhaskar Badugu

    The yellow coloured composite paisley and scroll pattern entwined in this handwoven single ikat saree’s vivid red body gives it its opulence. The b...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹3,075.00 - Original price ₹3,075.00
    Original price ₹3,075.00
    ₹3,075.00
    ₹3,075.00 - ₹3,075.00
    Current price ₹3,075.00

    Elementary Grace, Pochampally Single Ikat Saree in Green and Red

    Bhaskar Badugu

    This graceful hand-woven single ikat saree has a bottle green body carrying a classic chevron pattern in white and a vibrant red and light green, G...

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    Original price ₹3,075.00 - Original price ₹3,075.00
    Original price ₹3,075.00
    ₹3,075.00
    ₹3,075.00 - ₹3,075.00
    Current price ₹3,075.00
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  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Lunar Sheen, Pochampally Single Ikat Saree in White and Black

    Bhaskar Badugu

    This scintillating handwoven single ikat saree has a white body beautifully interlaced with alternating rows of orange and turquoise coloured sleek...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Reflections of Antiquity, Black and Red Pochampally Single Ikat Saree

    Bhaskar Badugu

    This aesthetically pleasing single ikat saree with a white diamond motifs laden black body is reminiscent of intricate latticework synonymous with ...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
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    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Classic Jubilance, Black and Red Pochampally Single Ikat Saree

    Bhaskar Badugu

    This elegant handwoven single ikat saree has a black body interlaced with a beautiful ogee pattern in grey, orange and turquoise hues. The accompan...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Illuminating Indulgence, Yellow and Green Pochampally Single Ikat Saree

    Bhaskar Badugu

    This gleaming single ikat saree has a bottle green body interlaced with beautiful pattern work reminiscent of a trail of illuminated diyas. It has ...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Rustic Treasure, Red and Black Pochampally Single Ikat Saree

    Bhaskar Badugu

    This single ikat saree carries a pleasing traditional design reminiscent of rustic aesthetics. The upper half of the saree’s body is in yellow ador...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹6,740.00 - Original price ₹6,740.00
    Original price ₹6,740.00
    ₹6,740.00
    ₹6,740.00 - ₹6,740.00
    Current price ₹6,740.00

    Pristine Heirloom, Pochampally Telia Rumal Saree in Red and Black

    Bhaskar Badugu

    This scintillating drape has been hand-woven using one of the most coveted double-ikat techniques; ‘Telia Rumal’, sans the oil, which is no longer ...

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    Original price ₹6,740.00 - Original price ₹6,740.00
    Original price ₹6,740.00
    ₹6,740.00
    ₹6,740.00 - ₹6,740.00
    Current price ₹6,740.00
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  • Sold out
    Original price ₹10,260.00 - Original price ₹10,260.00
    Original price ₹10,260.00
    ₹10,260.00
    ₹10,260.00 - ₹10,260.00
    Current price ₹10,260.00

    Deft Elegance, Pochampally Telia Rumal Saree in Red and Black

    Bhaskar Badugu

    This graceful drape has been hand-woven using one of the most coveted double-ikat techniques; ‘Telia Rumal’, sans the oil, which is no longer requi...

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    Original price ₹10,260.00 - Original price ₹10,260.00
    Original price ₹10,260.00
    ₹10,260.00
    ₹10,260.00 - ₹10,260.00
    Current price ₹10,260.00
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  • Sold out
    Original price ₹6,740.00 - Original price ₹6,740.00
    Original price ₹6,740.00
    ₹6,740.00
    ₹6,740.00 - ₹6,740.00
    Current price ₹6,740.00

    Royalty Defined, Pochampally Telia Rumal Saree in Black

    Bhaskar Badugu

    This stunning beauty of a saree has been hand-woven using one of the most coveted double-ikat techniques; ‘Telia Rumal’, sans the oil, which is no ...

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    Original price ₹6,740.00 - Original price ₹6,740.00
    Original price ₹6,740.00
    ₹6,740.00
    ₹6,740.00 - ₹6,740.00
    Current price ₹6,740.00
    Sold out
  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Moonlit Charisma, White Pochampally Single Ikat Saree

    Bhaskar Badugu

    This enigmatic single ikat saree has a white body interlaced with a beautiful scroll pattern consisting of grey vines along with yellow and turquoi...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹6,740.00 - Original price ₹6,740.00
    Original price ₹6,740.00
    ₹6,740.00
    ₹6,740.00 - ₹6,740.00
    Current price ₹6,740.00

    Sunglazed Joy, Pochampally Telia Rumal Saree in Green

    Bhaskar Badugu

    This ravishing saree is woven using one of the most coveted double-ikat techniques; ‘Telia Rumal’, sans the oil, as it is no longer required while ...

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    Original price ₹6,740.00 - Original price ₹6,740.00
    Original price ₹6,740.00
    ₹6,740.00
    ₹6,740.00 - ₹6,740.00
    Current price ₹6,740.00
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  • Sold out
    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00

    Revitalising Greys, Pochampally Ikat Cotton Saree

    Bhaskar Badugu

    This graceful single ikat saree has an elegant grey body beautifully decorated with large raindrop shaped motifs in turquoise and orange. Its black...

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    Original price ₹2,930.00 - Original price ₹2,930.00
    Original price ₹2,930.00
    ₹2,930.00
    ₹2,930.00 - ₹2,930.00
    Current price ₹2,930.00
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  • Sold out
    Original price ₹3,810.00 - Original price ₹3,810.00
    Original price ₹3,810.00
    ₹3,810.00
    ₹3,810.00 - ₹3,810.00
    Current price ₹3,810.00

    Monochrome Illusion, Pochampally Double Ikat Cotton Saree in Black

    Bhaskar Badugu

    This magnificent saree has been intricately hand-woven using the arduous double ikat technique. The white, grey and black skillfully interlaced tog...

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    Original price ₹3,810.00 - Original price ₹3,810.00
    Original price ₹3,810.00
    ₹3,810.00
    ₹3,810.00 - ₹3,810.00
    Current price ₹3,810.00
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  • Sold out
    Original price ₹3,370.00 - Original price ₹3,370.00
    Original price ₹3,370.00
    ₹3,370.00
    ₹3,370.00 - ₹3,370.00
    Current price ₹3,370.00

    Pink & Green Flair, Pochampally Double Ikat Cotton Saree

    Bhaskar Badugu

    This exquisite saree has been intricately hand-woven using the arduous double ikat technique. Its bottle green body is interlaced with rows of beau...

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    Original price ₹3,370.00 - Original price ₹3,370.00
    Original price ₹3,370.00
    ₹3,370.00
    ₹3,370.00 - ₹3,370.00
    Current price ₹3,370.00
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 The Prodigal Son  

Born in 1978 to a family of ace ikat dyers and weavers, Bhaskar Badugu set out to chart a different life for himself. After completing his education, Bhaskar was thriving in a corporate job away from his native village of Koyyalgudem located in Yadadri district of present-day Telangana. It was only seven years ago that Bhaskar realised his true calling lay in following his ancestors’ footsteps. The third-generation weaver, who resides in Hyderabad, has since taken over the responsibility of steering the family vocation to greater heights. 

 

Social Entrepreneur 

Armed with his professional experience and being well versed with the intricacies of ikat dyeing and hand-weaving techniques, Bhaskar was quick to identify key challenges faced by the ikat handloom weavers. 

Limited access to the markets and a supply chain burdened with multiple middle-men would often leave the weavers with insufficient remuneration for all their toil. Bhaskar has been working to bridge the gap between a wider network of buyers and the weavers to ensure the latter gain higher returns for the beautiful textiles handwoven by them with painstaking effort. 

Apart from facilitating orders which ensure fair compensation to the weavers, Bhaskar invests in the top-quality raw material such as yarns and dyes. This helps the weavers deliver exquisite handwoven textiles of desired quality, earn better rewards for their skill and avoid any financial risks. 

Currently more than 40 weaver families are associated with Bhaskar and he endeavours to support more in the near future by expanding the operations. 

 

Challenges and GI Tagging 

The ikat handloom industry faces tough competition from power looms and mills. Reiterating the weavers' concern, Bhaskar shares that regular fabrics with machine-printed Ikat patterns, mass produced in mills and sold at cheap prices are hugely detrimental for ikat’s brand value. He adds that this shall ultimately have negative repercussions on the ikat dyers and weavers’ community. Yet, with all his grit and wit, he is determined to play his part to help preserve the traditional ways. He believes hand-woven ikat textiles shall enjoy patronage among discerning customers who appreciate the complex process behind the weave and would not mind paying a premium for it. He thus strives to improve operational efficiency and maintain strict quality control. 

His other grievance is with market entities that are not genuine in their disclaimer and/or don’t proactively disclose if the product being sold is made using a powerloom woven fabric or a mill-produced textile donning ikat prints. He feels these entities are unethically encashing on ikat’s revered status, established in part by generations of hard-working weaver families like his own. 

Bhaskar adds that the GI Tag granted to Pochampally Ikat is indeed an important step in favour of ikat handloom weavers, but there is a need to spread awareness about it and use it effectively to help customers make a clear distinction and an informed purchase.